Getting social media content shared

Getting social media content shared

Measuring the overall success of a marketing campaign is often dependent on a number of metrics. When it comes to measuring the success of your social media campaigns, the most common metric employed is the number of shares. Companies who post content online often find it difficult to get their content shared through.

5 Useful business systems

5 Useful business systems

As the end of the year approaches, stress levels go up within businesses. There is often the pressure to finish end-of-year reports and budget for the next year, not to mention that there can often be extra expenditure requirements during the holiday season too.

5 Common sales metrics

5 Common sales metrics

Often, when companies look to integrate business intelligence processes the first department that systems are applied to is sales. By employing metrics that track sales activity and any sales-related activity, business owners can gain a better picture of overall success.

Important disaster recovery lessons

Important disaster recovery lessons

Regardless of what your business is, or where you are located, you may at some point face a disaster that affects your business operations. In order to make it through troubled waters without serious harm to your business you need to have a Disaster Recovery Plan in place.

Define: Net Neutrality

Define: Net Neutrality

Net Neutrality is one of the biggest tech-related issues currently making its way through the American Government. In mid-November President Obama made his stance on the issue known, while also introducing a plan for it and thereby bringing the subject to worldwide attention.

10 tips to get more out of Twitter

10 tips to get more out of Twitter

You’ve heard it before, and will hear it again: In order to have an effective social media presence you need to be active on more than one network. Many businesses realize this fact and are active on networks such as Twitter. The problem with Twitter, however, is that it can be difficult to master.

CryptoWall – the next security threat

CryptoWall – the next security threat

Last year saw a number of highly publicized security threats that many companies struggled to deal with. One of those was some nasty malware called Cryptolocker, which held your files for ransom. While this has now largely been dealt with, news is surfacing of a second version – called CryptoWall – that has begun to infect users.

Picking the best phone system

Picking the best phone system

Businesses in different industries often have unique needs when it comes to the technical systems they integrate. One system however is universal in that every business needs it: The phone system. If your business is looking for a new communications set-up you will quickly find a wealth of options out there.

3 IT areas to invest in

3 IT areas to invest in

Any business owner knows that technology is constantly evolving. It really feels as if a new system or device is being introduced on a daily basis. This fast-paced development has subsequently forced IT teams to also move quickly to keep up. IT can now be divided into three main areas, all of which businesses should be investing in.